4MAT® Advanced Instructional Design
(formerly Mastering Training Design)
2.5-day live course | $950
You’ll create your next instructional design using the 4MAT model. We’ll do it the old fashioned way — on paper. And, we’ll set you up with our web-based training design software, 4MATion®. You’ll leave with a deep understanding of what it takes to create transformative learning.
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Course objectives:
- Accelerate design and deliver measurable learning results
- Engage all learning styles using the 4MAT 8-step instructional design model
- Link activity choices to clearly defined learning outcomes
- Balance emphasis on right-brain and left-brain processing
- Design engaging interactive openings that establish personal relevance
- Incorporate visual tools to enhance retention
- Choose appropriate image activities to enhance retention
- Filter through content to determine essential vs. non-essential
- Work with subject-matter-experts to identify how to transfer high-performance behaviors
- Conceptualize content to create a cohesive design flow
- Structure lecture to work with the brain
- Understand what current brain research tells us about sound instructional design
- “Chunk” content to maximize learning
- Develop lecture within the limits of human attention
- Developing hands-on practice which links to measurable outcomes
- Effectively use games, case studies, job aids and simulations
- Enable learners self-assessment
- Gain learner commitment with clear action plans and follow-up strategies
- Assess instructional design on 6 key points
- Refine designs using the 4MAT Scaling Criteria
You will learn how to:
- Assess your training strengths in all four training approaches
- Identify what each learner needs in a learning experience
- Apply the Four Questions You Must Answer in Every Design
- Explore Painful and Successful Strategies for all Learner Styles
- Explore over 30 Stretching strategies to reach all learners
- Apply underutilized brain-friendly training activities: stories, images and metaphors
- Structure lecture using one of the 7 Organizing Frameworks to enhance retention
- Analyze the thinking balance within groups—a visual exercise
- Apply one of the 14 Closing Strategies that guarantee learning transfer from classroom to the real world
- Choose your content for your original design
- Identify concepts—the overarching idea that organizes your design and delivery using movies, marketing and real-world content
- What the learner and the trainer are doing in each of the design steps
- Analyze examples of real-world 4MAT designs
- Create designs using the 8 steps
- Organize the content and concept for your individual design
- Use the 4MAT Assessment tool to refine your instructional design
- Assess your design using the 6 Points to Consider
- Use the 4MATion online instructional design tool (included with this course)
| Course details:
In this 2.5 day workshop, you’ll explore how to create dynamic learning that delivers results consistently. In a series of fun, hands-on exercises you’ll discover what makes each learning style tick. You’ll build an inventory of training activities and instructional design strategies you can use with technical and non-technical content.
Day one topics:
- Assess your training strengths in all four styles
- Identify what each learner needs in a learning experience
- Apply the Four Questions You Must Answer in Every Design
- Explore Painful and Successful Strategies for all Learner Styles
- Learn stretching strategies to reach all learners
- Apply underutilized brain-friendly strategies: stories, images and metaphors
- Integrate right-brain strategies to increase retention
- Analyze the thinking balance within groups—a visual exercise
Day two topics:
- Choose your content for your original design
- Practice on identifying concepts—the overarching idea that organizes your design and delivery using movies, marketing and real-world content
- What the learner and the trainer are doing in each of the 8 steps
- Analyze examples of real-world 4MAT designs
- Create designs using the 8 steps
- Develop a mindmap and concept for your individual design
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American Cancer Society redesigns Breast Self Exam Training using 4MAT—Results: 104% increase in knowledge and skill acquisition. "The 4MAT participants learned and retained more information (than individuals in pre-4MAT sessions) ... 4MAT participants scored 104% higher."
~American Cancer Society, Journal of Cancer Education: Improving BSE Training by Using the 4MAT® Instructional Model.
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"The 4MAT methodology is fantastic and has really enhanced our team's effectiveness. What's more, it just makes sense ... I would highly recommend using 4MAT."
~Brian Johnson, Director Corporate Training and Development, Holland America Cruise Line
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"4MAT is the most effective training design process I’ve ever used ... My designs have definitely moved to the next level ..."
~Alan Stern, Stage Right
Organizational Development, Inc.
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"At Grundfos’ corporate academy, 4MAT has been used for the past 8 years ... Our main target group is classes with mixed cultures and we are proud to say that 4MAT had been one of the reasons we are able to reach all participants despite cultural differences."
~Patrick van Kappel, Education Consultant, Grundfos
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Day three topics:
- Complete your individual design
- Use the Strategy Checker and assessment rubrics to assess and refine your design
- 6 Points to reflect on when assessing your design
Course materials:
- Participant guide
- 4MAT Training Design Kit
- 4MAT Learning Type Measure® training assessment
- 4MAT Hemispheric Mode Indicator® training assessment
- Successful meeting fan deck
- ASTD (American Society for Training and Development) Press bestseller, Hold On, You Lost Me, Use Learning Styles to Create Training that Sticks by Bernice McCarthy and Jeanine O'Neill-Blackwell
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